The Las Vegas Convention and Visitors Authority has released it's annual visitor profile report which depicts expenditures and behavior of Vegas travelers. These reported results may not be totally reflective of the actual situation because a significant proportion of the economic downturn hit the fan in roughly the last quarter of 2008 . Regardless, here are a few of the more important indicators and demographics from the report.
- Average visitors stayed 3.5 nights and 4.5 days in Vegas
- 75% of visitors stayed on the strip vs other locales
- 57% arrived via ground transportation, 43% by air
- Average cost of flight/ accommodation packages = $746.69
- Average lodging cost for an average of 2.1 occupants per room was $101.68
- Average trip expenditure for food and drink was $273.39
- Average cost for local transportation = $59.26
- Average cost for shopping = $121.90
- Average cost for shows = $51.64
- Average cost for sightseeing - $7.12
- Proportion of visitors who gambled = 85%
- Average number hours per day gambling = 3.3
- Average gambling budget = $531.98
- Gender proportions were 51% male and 49% female
- 80% of visitors were married, 66% were employed, 28% were retired, and 45% were college graduates
- mean age of visitors = 50.6 yrs
- Proportion of visitors attending any show = 72%
- Proportion seeing big-name headliner shows = 18%
- Proportion seeing lounge acts = 74%
- Proportion from Western US states = 52%
- Proportion from California = 28%
- Proportion from foreign countries = 15%
- Proportion claiming they were "very satisfied" with their trip = 93%
The total number of visitors comprising the sample size for 2008 results was approximately 3600 visitors. Noticeable changes
form the previous year indicated vistors were spending less , were a tad older , and were more apt to drive than fly to Vegas.
Cheers..
Chuck60
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